Category Archives: Online Marketing

4 Ways to Create Online Video Ads That Work

Whether it’s a pre-roll ad on YouTube or some original promotional content, online video advertising can offer value to businesses of all sizes. Small businesses in particular have found that digital videos can boost awareness, website traffic and sales in … Continue reading

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How Important is Pay-Per-Click Advertising to my Small Business?

Pay-per-click (PPC) advertising is a strategy that is often overlooked because most businesses favour the use of search engine optimization (SEO). However, you should never ignore one strategy in favor of another – especially if you can use both. Pay-per-click … Continue reading

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